We’ve all heard it; you must BE your brand but what does that mean? In today’s business landscape where nearly everyone is trying to sculpt a persona that resonates with an online audience, we can’t forget about the power of images and the voice they possess. As a writer, I’ve found myself meticulously playing with word choice; redrafting sentences and endlessly worrying about which synonym to choose. I’ve only more recently discovered the power of images, graphics, and visual branding; all I can say is I’m now obsessed.

Growing up as a camera shy girl who cried during Christmas, Easter, and family reunion photos I would previously find ways to sneak out of the shots. Unfortunately being a pro at hiding wasn’t helping my role as a business owner or online media professional. I was covering my bases and sharing things that inspire me like mountains, trees, flowers; but I wasn’t sharing the essence of who I am. Sharing one’s essence is the “magic” in social marketing that unfathomable characteristic that makes videos trend, internet sensations, and messages ignite.

Capturing this essence is another conversation. How do you VISUALIZE your personality and turn it into a social strategy? That is the million dollar marketing question. There’s no one-word answer,  one-sentence, or one-paragraph answer. The secret is collaborating with others who can ignite your vision and unearth your essence.

If your content strategy doesn’t resonate with you who can you expect to help anyone with your products or services? At Silver Light Media we create custom social marketing strategies that spark emotion, tell a story, and visually brand your business.

We are excited to announce we’ve partnered with Nathan Lopez of Nathan Lopez Photography to expand our visual branding services. Learn more by reading what he has to say on the topics of head shots, professional portraits, and promotional photography.

“While I can create very tradition headshots and executive portraits, I am also able to work with clients to shoot on location wherever that may be to create a story not only of their role but also incorporate their personality and part of their career/job/passion. Marketing and promotional photography involve a pre-shoot consultation.  A chance to get to know the client, and not just what they want but also what they are trying to say and create a very clear image and piece of work that conveys my client’s vision. I try to work as simple and efficiently as possible to make sure that client needs are met.” 


Do your professional headshots and profile pictures capture your essence? If not, discover what they could say with a FREE CONSULTATION by CLICKING HERE. View the stunning photos from our collaborate photoshoot in the RiNo Art District of Denver. 

CLICK HERE to visit his website, or read my interview with the visual storyteller, here.

Learn about the Social Media services we provide at Silver Light Media, CLICK HERE! 

Love & Light

Aryonna Richard

IG: @aryonnarichard

TW: @aryonnarichard

Lemaitre takes over the Bluebird Theater on Tuesday, October 25th who’s ready to hit the first stop on the fall tour? Bringing his unique version of electronic pop music you don’t want to miss this performance 🙂 Check the featured video P3 Christine Live: Lemaitre feat. Stanaj “Playing To Lose” provided by AEG LIVE Rocky Mountains for a preview of what to expect!

Like what you hear? Enter our TICKET GIVEAWAY powered by AEG Live Rocky Mountains for your chance to WIN a FREE pair of tickets to the event this week.

Click Here to Enter >> Lemaitre at Bluebird Theater


Aryonna Richard 

Founder – Silver Light Media

IG: @aryonnarichard

TW: @aryonnarichard

Cherub’s bringing their blend of funk, rock, and electronic music to Red Rocks Amphitheatre on October 29, 2016 for a legendary Halloween weekend. The group from Nashville who’s members include Jordan Kelley and Jason Huber are touring the country this fall and will hit major cities like Los Angeles, Houston, and Seattle to learn more CLICK HERE. Check this sick video for a preview of what to expect.

They will be supported by Gorgon City  their new track ‘Smile’ just dropped about a month ago. Listen to the dope track below for a preview of what to expect.

Frenship the electropop duo from Los Angeles are bringing their’80s-inspired production, vocals, and transcendent melodies to the legendary amphitheatre. Get at “On the Road” below to check a trippy track from the group.

Boo Seeka hailing from Sydney, Austalia bring their hip-hop-psych-dream-tronic sound to a Colorado audience for a night of experimental music. Listen to “Oh My” below for a preview of the vibes you’ll be feeling at the show.

Can’t wait for the show? Enter our GIVEAWAY powered by AEG Live Rocky Mountains for your chance to WIN a pair of tickets to the event.

Click Here >> Cherub at Red Rocks Amphitheater Ticket Giveaway

Buy Tickets by CLICKING HERE 🙂

Aryonna Richard 

Founder – Silver Light Media

IG: @aryonnarichard

TW: @aryonnarichard



Who is ready for our first ticket giveaway to Red Rocks Amphitheater? We are pumped to help promote THE FLOOZIES with Michal Menert, SunSquabi, and Russ Liquid. Check the Featured Video recommended by AEG LIVE for a preview of what to expect.

Don’t wait! Enter our contest for your chance to WIN a PAIR (2) tickets to the event on October 8, 2016. Click Here >> The Floozies and MORE at Red Rocks Amphitheater to be entered into our giveaway 🙂

Junoir Boys with Rose Quartz hit the Bluebird Theater on Friday, September 23, 2016 who’s ready for some new music from this group who just released “Big Black Coat” their first album in almost five years?!

Check the Robert Hood Remix via Junior Boy’s Soundcloud for a preview of what to expect at the event 🙂

The group is supported by Rose Quartz who headlined a New Year’s Eve show at the Larimer Lounge and is ready to take the stage in their hometown. Their video “Leaving Now” is dope be sure to watch below.

Don’t wait! WIN a free pair 2 (tickets) to the event by entering our giveaway powered by AEG Live Rocky Mountains.  Click Here to Enter >> Junior Boys Ticket Giveaway at The Bluebird Theater


Who’s ready for a special late night Red Rocks after party with Snakehips  at the Gothic Theatre on Friday, September 23? Since forming only eighteen months ago this duo is breaking major ground thanks to remixes from artists like The Weeknd and Banks. Not familiar with the group? Check “Snakehips – All My Friends ft. Tinashe, Chance The Rapper” 🙂 

We also found a few sick tracks via his Soundcloud we thought you should preview before things get rowdy next weekend! Forever (Pt. II) Feat. Kaleem Taylor and All My Friends – EP are dope be sure to give them a listen!!

WIN a FREE pair of tickets to the show by entering our GIVEAWAY powered by AEG Live Rocky Mountains below or CLICK HERE to purchase your ticket. We can’t wait to see everyone at the show!!

Rowdytown After Party Featuring Snakehips Giveaway


What So Not takes over The Ogden Theatre on Thursday, September 15th supported by Point Point and Graves! Can’t wait for sick drops and bass music? Enter our What So Not Ticket Giveaway  powered by AEG Live Rocky Mountains 🙂

It’s going to a wild night of live music when this stacked lineup takes over Denver, check the EPs below for a preview of what to expect. Let’s Go! BUY TICKETS by CLICKING HERE!

Shiba San is hitting The Ogden Theatre with Worthy and Landi LaPace on September 9th! Who’s ready to experience the hype behind this innovative artist? With one foot in his hip-hop past and the other in house music, he has found a comfortable balance with that bass heavy funk. Check the mix “Boom Shak” below for a preview of what to expect 🙂

Worthy bringing the future house from the Bay area in California is sure to get the crowd hyped for a night of dance music. After playing a run of shows across the country you can see him here in Denver if you click here to snag your ticket.

Landis LaPlace is sure to get the crowd pumped after hitting events like Electric Forest this summer. I checked his Soundcloud for some dope tracks and thought you should check his “This Ain’t Bristol” EP for a preview.

Don’t WAIT! You can WIN a pair of tickets (2) to this epic show by entering our giveaway powered by AEG LIVE ROCKY MOUNTAINS! Click Here: >>>> Shiba San Giveaway  for contest details and rules. Good Luck!

This last weekend August 26th and 27th Pretty Lights returned to Telluride, Colorado for a two-day festival at the Town Park. A banner welcomed attendees; fans lined the streets anxiously waiting, and the music was pouring from the venue while Derek Vincent Smith performed a three-hour set each night. Blending music and innovative production with the beauty of a historic mountain town, the event must be experienced to be understood. Who’s ready to learn about his most anticipated show of the summer?


PL_Live_Telluride-13The photos in this feature are courtesy of Chris Kocher, a festival photographer, and owner of CMK Photography visit www.cmkphotography.net for more stunning visuals. Follow him on Instagram @tophercmk. Based in the San Fransisco area do not hesitate to contact him as he is an avid music and landscape photographer currently traveling around the US in hopes of calling Boulder his new home.

PL_Live_Telluride-7Arriving in Telluride on Thursday, August 25th a day before the first day of the festival was a perfect way to begin my first time exploring the San Juan Mountains. What an incredible drive! I had never seen the Black Canyon of the Gunnison National Park before, and all I can say is Colorado is a unique state with landscapes that change it feels like every twenty miles. After arriving, I watched a hail storm from the condo balcony and enjoyed looking at the aspens that cover the area. That night I went to the Mountain Village for the first time for a round of drinks at the Black Iron Kitchen and Bar and then for dinner in town at Brown Dog Pizza.


Friday morning I enjoyed a little sunshine while exploring. Out of the mountain towns I’ve been too Aspen, McCall, Sun Valley, Park City — Telluride now holds a special place in my heart. The rugged beauty provides chill vibes that make you want to kick back and enjoy the views while also inspiring you to get up and take in all the area has to offer. Despite some afternoon rain, I was able to explore the Town Park Camping and met up with Chris Kocher who as stated contributed the gorgeous photos.

The first night began with music shortly after eight o’clock when Derek Vincent Smith took the stage with the Analog Future Band, Episodic 3; who’s members include Chris Karnes, Borhem Lee, and Alvin Ford Jr. Due to the rain, there are no images from Saturday night, but you can enjoy the photos from Friday. Night one consisted of classics likes “Someday is Everyday – Passing By Behind Your Eyes” and “Sunday School” along with new tracks. After the show had wrapped around 11 pm, it was time to hit the Late Night Radio (Vinyl Restoration) + Marvel Years (ft. Colby Buckler) + Mickey Thunder After-Party at Fly Me To The Moon a sick time that kept jamming until two that morning.



Night Two was a party and the highlight of my weekend in Telluride. Having seen Pretty Lights perform around ten times, I can say that the second night was one of my favorite performances only behind my first time seeing him at The Gorge Amphitheatre. He dropped “Dark As The Sky”, “Yellow Bird”, “World of Illusion,” “Drift Away”, a sample from the Beastie Boys and had time for an epic rap session. Performances at The Sheridan Opera House was an excellent way to bring a dope weekend of music to an end. The after-party featured Borahm Lee w/ Chris Karns, Colby Buckler, Eliot Lipp (Special Vinyl Set) and Party People.



PL_Live_Telluride-3The next morning I returned to the Mountain Village to ride the Gondola while it was sunny. Before leaving, I took photos from the San Sophia Overlook where my friends and I spotted a waterfall on the other side of the mountain. What an incredible weekend I will never forget can’t wait to drop media coverage next year! Thanks to my friend Chelsea Strauch for inviting me wouldn’t have made this unforgettable trip without her 🙂

Get ready, Saturday, August 13th RIFF RAFF hits the Bluebird Theater with Trill SammyDice Soho along with DOLLABILLGATES during an event supported by AEG Live Rocky Mountains.

Check his video “Dolce & Gabbana” on Youtube to see the artist who has sparked over 50 million views.

Like what you hear? WIN TICKETS via our Facebook, Twitter, or Instagram feeds 🙂 Snag your ticket to this event filled with awesome artists by CLICKING HERE!!